CHINACY
MISS SAIGON
MISS SAIGON
vietnamese
eatery & bar
1010 VIE
VIETNAMESE
EATERY & BAR
1010 VIE
MISS SAIGON
vietnamese
eatery & bar
1010
VIE




















































































ONLINE
ONLINE
ONLINE
ONLINE
Miss Saigon’s social media channels embody an elegant, mythic style through bold, expressive typography and refined, minimalist visuals. We developed a distinct aesthetic that balances poetic design with modern sophistication, perfectly reflecting their unique brand identity.
Miss Saigon’s social media channels embody an elegant, mythic style through bold, expressive typography and refined, minimalist visuals. We developed a distinct aesthetic that balances poetic design with modern sophistication, perfectly reflecting their unique brand identity.
PRESENCE
PRESENCE
PRESENCE
PRESENCE
For Miss Saigon, we developed a visual identity that blends tradition with modern ease. The design captures the vibrant yet relaxed atmosphere of the restaurant — clean layouts, elegant typography, and a warm color palette set the tone.
At the heart of it all is a custom brand illustration that brings the Miss Saigon spirit to life: playful, graceful, and unmistakably unique. It’s not just decoration — it’s a visual signature that anchors the entire brand experience, from menus to signage to social.
For Miss Saigon, we developed a visual identity that blends tradition with modern ease. The design captures the vibrant yet relaxed atmosphere of the restaurant — clean layouts, elegant typography, and a warm color palette set the tone.
At the heart of it all is a custom brand illustration that brings the Miss Saigon spirit to life: playful, graceful, and unmistakably unique. It’s not just decoration — it’s a visual signature that anchors the entire brand experience, from menus to signage to social.